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Home buying and the Internet

According to a March 2002, Ipsos-Reid study, 75% of Canadians now have Internet access. Most importantly, for REALTORS, the study found that over 40% of online Canadians have used the Internet to search for home buying information. Other key findings of the study include:

  • 43% of online Canadians have used the Internet to search for prices, listings and other home buying information
  • 4 million users in fall 2001 searched for information online regarding housing
  • 39% visited a house they first saw online
  • 25% bought a house they first saw online
  • 21% of buyers and 8% of purchaser “intenders” contacted an agent they first found online
  • 24% of buyers like the convenience of viewing online pictures of the property without having to leave their home
  • 23% like being able to customize their search on the Internet
  • 21% like the large amount of listings and data available
  • 7 in 10 of Canadians surveyed said if they were looking for a house they would seek information online

Not on line?

REDMAN TECHNOLOGIES can create and build you a web site that you can manage from anywhere in the world, with only a phone line.

Are you among the 99% of realtors who are not making money from their websites?

Many realtors are under the mistaken notion that if they have a web site they are joining the Internet revolution. However, many realtor sites are nothing more than “how great I am” sites. It’s not enough. You need considerably more to satisfy the needs of today’s demanding Internet consumer. It’s like buying a snazzy new television, looking at it for days on end, and not realizing that it has 501 features.

To succeed, a realtor must look past the “golly, gee, I have a web site,” phase and discover how a REDMAN TECHNOLOGIES INC. professional realtor web site, can create more leads, advance his career and make money.

Copyright © 2003 Redman Technologies Inc. All rights reserved.